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Full title details

  

Author Moriarty, Sandra E. (Sandra Ernst) Title Advertising : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells. Imprint Indianapolis, Ind. : Prentice Hall ; London : Pearson Education [distributor], c2009. Edition International ed., 8th ed. / Sandra Moriarty, Nancy Mitchell, William Wells.

LOCATION	CLASS #	NOTE	STATUS
General Collection	659.1 MOR		AVAILABLE

Additional Information about this title

Phys. Description 686 p. : ill. (chiefly col.) ; 28 cm. Note Previous ed.: published as by William Wells, John Burnett, Sandra Moriarty. Upper Saddle River, N.J.: Pearson Prentice Hall, 2006. Formerly CIP. Uk Bibliog. Includes bibliographical references and index. Subject Advertising. Alt Author Mitchell, Nancy, 1950- Wells, William, 1926- ISBN 9780135009383 Marc text rdacontent

Library ITT Dublin is a participant in the Amazon Europe S.á.r.l Associates Programme, an affliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk/Javari.co.uk /Amazon.de/Amazon.fr /Javari.fr/Amazon.it